Islamabad, 06th March 2025 – Islamabad United, the most successful franchise in HBL PSL history and the winner of the first, third, and ninth editions of the tournament, is thrilled to announce Zero Health as its Official Wellness Partner. This collaboration underscores both organizations’ shared dedication to enhancing overall wellness and promoting the vital role of fitness in athletic performance and daily life.
The partnership between Zero Health and Islamabad United marks a significant step in aligning sports with wellness science. By combining Zero Health’s premium wellness products with Islamabad United’s sports excellence, this strategic collaboration will help improve player recovery, performance, and inspire healthier lifestyles across communities.
Islamabad United embodies a spirit of excellence, resilience, and unity that extends beyond the cricket field. This partnership with Zero Health, Pakistan’s leading wellness brand, marks a major step in prioritizing fitness. Zero Health’s premium range of products, including massage chairs, fitness equipment, and recovery tools, will support Islamabad United players and inspire fans to achieve greater health and fitness. This collaboration encourages a culture of health and fitness, helping cricket enthusiasts lead active lifestyles while staying connected to the sport they love.
Statements from the Partners
Mr. Asim Khan, CEO of Zero Health, commented on the partnership:
“Zero Health has always been committed to offering the highest-quality wellness products to improve the lives of our customers. Our partnership with Islamabad United presents an exciting opportunity to further our mission by helping athletes perform at their best while also inspiring fans across Pakistan to prioritize their own wellness. We look forward to working alongside Islamabad United to promote a culture of fitness and well-being both on and off the field.”
Mr. Ahsan Latif, CEO of Islamabad United, shared his enthusiasm for the collaboration:
“Fitness and wellness are crucial components of any athlete’s journey, and we are delighted to welcome Zero Health as our Official Wellness Partner. With their premium range of wellness products, we are excited to ensure that our players can recover and perform at their peak levels throughout the season. This partnership will also inspire our fans to embrace a healthier lifestyle, contributing to the well-being of cricket enthusiasts across Pakistan.”
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Islamabad United is the most successful team of the Pakistan Super League (PSL); winner of the first, third, and ninth seasons of the HBL PSL. The franchise believes in bringing change to Pakistani sports with the introduction of international standards of practice and a commitment to continuous progress.
AAN – Leonine Sports is the proud owner of Islamabad United, the FIRST CHAMPIONS and one of the most successful teams in the Pakistan Super League. AAN-Leonine Sports is focused on enabling sports and creating franchises with a mission to provide: 1) A truly global experience on sports entertainment; 2) A fan base which is loyal, aware and supportive of the sport and the franchise; 3) An aspirational beacon for up and coming players to strive for excellence in cricket for Pakistan in particular and for the world at large; 4) An eco-system for the promotion of sports through close partnerships with the respective sports boards; 5) A truly professionally-run organization with exceptional standards of corporate governance and international best practices; 6) Promotion of Pakistan through sports and involvement of internationally known figures into Pakistan; 7) A responsible member on CSR.
The company focuses on the above mission statement by implementing a strategy built around the principle of 4 Es – Excellence, Empowerment, Education and Environment.